Built Outside The Box
Hi, I'm Robin.
Entrepreneur, builder, and founder of Built Outside the Box - helping women design their next chapter.
For the past fifteen years I've built businesses, navigated unexpected challenges, and learned that the most meaningful chapters of life rarely follow the expected path.
Built Outside the Box was created to help women gain clarity , trust themselves again and intentionally design what comes next.
Follow the Journey
My Story
Fifteen years ago, I started a swimming pool business with just $5,000, no special connections, and a determination to figure things out along the way.
Over the next fifteen years, I built that small startup into a multi-million-dollar service business from the ground up. Along the way, I learned what it really means to create something from nothing — to solve problems, trust your instincts, and keep going even when the path forward isn’t obvious.
Building that company taught me resilience, resourcefulness, and something even more important: the most meaningful things we build in life rarely come from following the expected path.
Over the years I navigated the challenges that come with entrepreneurship and growth, learning how powerful it can be when you trust yourself enough to build outside the traditional mold.
Then life handed me a completely different kind of challenge.
During my breast cancer journey, I found myself asking a question many women eventually ask at some point in their lives:
What does the next chapter of my life look like?
That question became the beginning of Built Outside the Box.
I realized that many women reach a point where the life they built no longer feels fully aligned with who they are becoming. They’ve done everything “right,” but something inside them knows there is more ahead.
Built Outside the Box was created to help women step back, gain clarity, and intentionally design the next chapter of their lives.
Through the Outside the Box Method, I guide women through a thoughtful process of reflection, exploration, and design so they can begin building what comes next with clarity and confidence.
Why I Created Built Outside the Box
Built Outside the Box exists to help women who feel they’ve outgrown the life they built gain clarity and intentionally design what comes next.
After fifteen years of building businesses and navigating unexpected life challenges, I know how powerful it can be to pause, step back, and reflect on what you truly want your next chapter to look like.
Many women reach a point where the path they’ve been following no longer feels fully aligned with who they are becoming. They’ve built a successful life, but something inside them knows there is more ahead.
Through the Outside the Box Method, I guide women through a thoughtful process of reflection, exploration, and design so they can begin building their next chapter with clarity and confidence.